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Engage
Programs & Services
- Community Programs
- Facilities
Open Space & Sustainability
Residents
Governance

Website Survey

Website Enhancement Survey

CA is planning improvements to our website and digital services. This survey will take approximately 8-10 minutes to complete.

Your responses are confidential. Results will be reported only in aggregate. Your individual answers will not be shared with Columbia Association staff or board members. Your participation is voluntary. All feedback will directly inform CA’s website enhancement project.

Columbia Association Community Survey

Your Connection to Columbia

Which of the following best describes your primary relationship with Columbia Association? *

Columbia resident who owns property

Columbia resident who rents

Columbia Association Member (Fit, Golf and/or Play)

Non-resident who uses CA facilities or services

Employee of a Columbia-based business or organization

CA employee or contractor

Other (please specify)Other (please specify)

How long have you lived in or been connected to Columbia? *

Less than 1 year

1-3 years

4-10 years

11-20 years

More than 20 years

Which village do you live in? *

I don't live in Columbia

Harper's Choice

Hickory Ridge

Kings Contrivance

Long Reach

Oakland Mills

Owen Brown

River Hill

Town Center

Wilde Lake

Not sure

Website Experience

In the past 3 months, approximately how many times have you visited the Columbia Association website (ColumbiaAssociation.org)? *

Never

1-2 times

3-5 times

6-10 times

More than 10 times

I'm not sure

What have you typically been trying to do when you visit the CA website? (select all that apply) *

Find information about facilities (pools, gyms, tennis courts, etc.)

Purchase or renew a membership

Make facility reservations or book space

Pay assessments or fees

Find community events or activities

Access governance information (board meetings, agendas, minutes, etc.)

Look up CA policies or rules

Submit a service request or report an issue

Contact CA staff or find contact information

Read news or updates about Columbia

Find employment opportunities

Access my Village Association information

Obtain information on pathways, play areas, lakes or other open space

Learn about Columbia Association's sustainability or operations

Other (Please specify)Other (Please specify)

On your most recent visit to a CA website, how successfully did you complete what you came to do? *

Completely successful—I found/did exactly what I needed

Mostly successful—I found most of what I needed

Partially successful—I found some of what I needed

Not successful—I could not find or do what I needed

What was the primary challenge you experienced? *

Could not locate the specific page or information I needed

Information was outdated or incorrect

Had to search across multiple CA websites

Website navigation was confusing

Online tools or forms did not work properly

Information lacked necessary detail

Website could not help; had to call or email CA instead

Other (please specify)Other (please specify)

Digital Services

In the past 12 months, which of the following CA digital services have you used? (select all that apply) *

Purchased or renewed a membership online

Made facility or space reservations online

Registered for programs or activities online

Used the CA mobile app

Received CA email newsletters or updates

Followed CA on social media

Paid assessments online

Submitted an online service request

Used “Discover CA” (map tool)

Visited a Village Association website

None of these

Other (please specify)Other (please specify)

Thinking about Columbia Association’s role in Columbia overall, how important is each of the following to you and your household (regardless of your current level of use)? *

Does Not Apply to Me

Not at all Important

Not Very Important

Somewhat Important

Very Important

Fitness center access *

Does Not Apply to Me

Not at all Important

Not Very Important

Somewhat Important

Very Important

Swimming pool access *

Does Not Apply to Me

Not at all Important

Not Very Important

Somewhat Important

Very Important

Tennis and other sports facilities *

Does Not Apply to Me

Not at all Important

Not Very Important

Somewhat Important

Very Important

Community programs and classes *

Does Not Apply to Me

Not at all Important

Not Very Important

Somewhat Important

Very Important

Youth and family programs *

Does Not Apply to Me

Not at all Important

Not Very Important

Somewhat Important

Very Important

Senior programs and services *

Does Not Apply to Me

Not at all Important

Not Very Important

Somewhat Important

Very Important

Maintenance of Columbia's parks and open spaces *

Does Not Apply to Me

Not at all Important

Not Very Important

Somewhat Important

Very Important

Supporting Columbia as a planned community *

Does Not Apply to Me

Not at all Important

Not Very Important

Somewhat Important

Very Important

Overall value for the membership cost *

Does Not Apply to Me

Not at all Important

Not Very Important

Somewhat Important

Very Important

Which of the following, if any, would increase your engagement with Columbia Association? (select up to 3) *

Simpler process for online registration and booking

Better information about available programs and facilities

Recommendations based on my interests or past activity

Clearer information about CA's role in the community

More opportunities to provide feedback

Improved mobile website or app experience

Single sign-on across all CA digital services

More community events and activities

None of these would increase my engagement

Other (please specify)Other (please specify)

Information and Communication

How do you currently get information about Columbia Association news, programs, and services? (select all that apply) *

CA websites

Email from CA

CA's social media accounts

Friends, family, or neighbors

Printed materials or mail from CA

Community meetings or events

Local news sources

Village association communications

Other (please specify)Other (please specify)

I do not seek out information about CA

What specific information about Columbia Association is most difficult for you to find when you need it?

Optional - Please be as specific as possible

Have you recently discovered a CA service, program, or resource you did not know about before?

Optional - If yes, please tell us what it was

Website Priorities

Which of the following features would be most valuable to you on Columbia Association's website? (select your top 3 priorities) *

All CA information and services accessible from one website

Personalized view showing programs and facilities relevant to my interests

Mobile-optimized site for easy access on phone or tablet

Comprehensive information about CA governance and decision-making

Powerful search that helps me find what I need quickly

Interactive features like community forums or event calendars

Ability to add CA events directly to my personal calendar

Real-time updates on facility availability and hours

Detailed information about how assessments and fees are used

Regular updates about construction, maintenance, and community

Other (please specify)Other (please specify)

Select your top 3 priorities

Which types of content would you find most helpful on CA’s website? *

Short videos that explain programs, facilities, and how to get started

Community spotlights / personal stories about residents, members, and staff

Clear FAQs and step-by-step “how to” guides (registration, reservations, assessments, membership, etc.)

Updates about projects, maintenance, and closures

Articles / news about what’s happening in Columbia

Photo galleries from events and facilities

I prefer a straightforward, information-only site (minimal stories / videos)

Other (please specify)Other (please specify)

What is the single most important improvement Columbia Association should make to its website? *

How likely would you be to use each of these features if available on CA's website? *

Would Not Use

Not Very Likely to Use

Neutral

Somewhat Likely to Use

Very Likely to Use

Personal account page showing my membership status, registrations, and payment history *

Would Not Use

Not Very Likely to Use

Neutral

Somewhat Likely to Use

Very Likely to Use

Tool to check real-time facility availability before visiting *

Would Not Use

Not Very Likely to Use

Neutral

Somewhat Likely to Use

Very Likely to Use

Suggestions for programs or activities based on my interests or past registrations *

Would Not Use

Not Very Likely to Use

Neutral

Somewhat Likely to Use

Very Likely to Use

Discussion forum where community members can exchange information *

Would Not Use

Not Very Likely to Use

Neutral

Somewhat Likely to Use

Very Likely to Use

Interactive maps showing facility locations and amenities *

Would Not Use

Not Very Likely to Use

Neutral

Somewhat Likely to Use

Very Likely to Use

Live chat support for questions *

Would Not Use

Not Very Likely to Use

Neutral

Somewhat Likely to Use

Very Likely to Use

Mobile app for accessing CA services on my phone *

Would Not Use

Not Very Likely to Use

Neutral

Somewhat Likely to Use

Very Likely to Use

Text or email alerts about relevant programs, schedule changes, or closures *

Would Not Use

Not Very Likely to Use

Neutral

Somewhat Likely to Use

Very Likely to Use

Governance Information

How interested are you in accessing each type of information about Columbia Association? *

Not at all Interested

Not Very Interested

Neutral

Somewhat Interested

Very Interested

Board meeting schedules, agendas, and minutes *

Not at all Interested

Not Very Interested

Neutral

Somewhat Interested

Very Interested

Annual budget and financial reports *

Not at all Interested

Not Very Interested

Neutral

Somewhat Interested

Very Interested

Long-term strategic plans and priorities *

Not at all Interested

Not Very Interested

Neutral

Somewhat Interested

Very Interested

Current and planned development projects in Columbia *

Not at all Interested

Not Very Interested

Neutral

Somewhat Interested

Very Interested

Information about how CA is governed and how decisions are made *

Not at all Interested

Not Very Interested

Neutral

Somewhat Interested

Very Interested

Opportunities to provide input or feedback on CA decisions *

Not at all Interested

Not Very Interested

Neutral

Somewhat Interested

Very Interested

Performance metrics and service quality data *

Not at all Interested

Not Very Interested

Neutral

Somewhat Interested

Very Interested

Have you ever looked for information about CA's governance, such as board meetings, financial reports, or policies? *

Yes, and I easily found what I needed

Yes, but I had difficulty finding what I needed

No, but I would like to access this type of information

No, I am not interested in this type of information

About You

What is your age range? *

18-24

25-34

35-44

45-54

55-64

65-74

75+

Prefer not to answer

Do you have children under 18 living in your household? *

Yes

Prefer not to answer

Which best describes your typical experience using websites and online services? *

I use them confidently and rarely need help

I use them regularly but sometimes need help

I use them when necessary but often need help

I prefer to avoid them when possible

Prefer not to answer

Is there anything else you'd like us to know about your experience with Columbia Association's digital services or your ideas for the future? *

Thank You

Your feedback will directly inform Columbia Association's website strategy and planning.

Want to stay informed about this project?

If you would like to receive updates about CA's website redevelopment, please provide your email address below. Your email will only be used for project updates and will not be added to other mailing lists.

Email (Optional)

Would you be willing to participate in a future focus group or interview (approximately 60 minutes) to discuss your experience with CA's digital services?

Yes, I'm interested

Maybe—please send me more information

No, thank you

If you are human, leave this field blank.

410-715-3000
6310 Hillside Court,
Suite 100, Columbia, MD 21046

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